
The Arena
Baidu AI hits half of core sales as ads drop 19%
Baidu finally printed the mix it has been selling for two years. The same quarter shows the old search-ad engine shrinking faster than the new one can replace it. Baidu said AI-powered businesses made up half of general-business revenue in the second quarter — 12.5 billion yuan, up 25 percent — for the second straight period, even as total revenue slipped 4 percent to 31.3 billion yuan ($4.62 billion) and missed estimates.









